James Galley Software engineer - SaaS, AI automation & business operations
James Galley, software engineer and SaaS developer

I build the SaaS and business systems that companies run on.

Experienced software engineer and SaaS developer, AWS certified, with 15+ years shipping web applications and automations for startups, SMEs and public companies. UK based.

Si Novi

Founder and Principal Consultant at Si Novi, a UK software consultancy and AWS Partner.

What I build

SaaS products

Web and mobile applications built to scale, from first prototype to production, on AWS.

Business operations software

Turning spreadsheets, manual steps and disconnected tools into reliable, automated systems.

Systems integration

Connecting accounting, CRM, payments and third-party APIs so data flows cleanly instead of by hand.

Agentic AI

AI agents wired into real operations, taking on the judgement calls and messy exceptions that used to need a person.

What ties it all together is making a business measurably better at running itself. More about how I work.

Selected work

A selection of the work I have delivered:

Duwio

Duwio

2024 - present

SaaS platform for creative professionals - image storage, tagging and delivery, re-engineered on AWS.

instantCVE

instantCVE

2026 - present

Serverless CVE database and alerting platform - tracks vulnerabilities across your stack and notifies on new matches.

Spacesuit Media

Spacesuit Media

2024 - present

Photography asset platform with modernised search, migrated to AWS.

Watts Group

Watts Group

2024 - present

Offline-capable progressive web app for building pre-condition surveys on the HS2 project.

SRO Motorsports Group

SRO Motorsports Group

2025

Global GT World mobile app with live video and race data, replacing a Europe-only version.

Secure24

Secure24

2023

Serverless AWS API streaming door-entry data for AI-powered gym-security analysis.

Christopher Dee

Christopher Dee

2022

Static marketing site for an award-winning commercial real estate investment advisory, hosted on S3 and CloudFront.

Environmental Resources Management

Environmental Resources Management

2020

Web-based carbon-footprinting platform on AWS, replacing spreadsheet models.

Jaguar Land Rover

Jaguar Land Rover

2016 - present

AWS web application distributing global tooling across 40+ regions and 13 languages.

Morris Hargreaves McIntyre

Morris Hargreaves McIntyre

2014 - present

Culture Segments TagTool - an AWS platform for audience segmentation and survey integration.

The Duty Specialists

The Duty Specialists

2013

Static marketing site for an import-duty consultancy, hosted on S3 and CloudFront.

Medem

Medem

2010 - present

AWS-hosted sales and quotation management application for gas-detection systems.

Common questions

What does James Galley do?

I build custom software, SaaS products and the business-operations systems companies run on, delivered on AWS. That spans web and mobile applications, automating manual and spreadsheet-based processes, integrating systems through APIs, and building AI agents on top of those integrations. I have done this for over fifteen years, for organisations from startups to public companies.

Can AI agents really automate business operations?

Yes, in the right places. AI agents work best wired into real systems and integrations, taking on the judgement calls and messy exceptions that used to need a person, rather than replacing whole processes wholesale. The value comes from targeting specific, repeatable, high-friction tasks first and measuring the result, not from automating everything at once.

How do you approach a new software or automation project?

I start from the process and the pain, not the technology, and favour small, high-impact, low-risk improvements that build momentum. That usually means shipping a focused first version quickly, proving the value, then expanding. The aim is a measurable business result, not software for its own sake.

Do you work with startups and small businesses?

Yes. I work with organisations of every size, from early-stage startups and SMEs to public companies. Many of my client relationships have run for ten years or more, which says more about how the work holds up than any pitch could.

What is agentic AI?

Agentic AI describes software agents that carry out multi-step tasks and make decisions on your behalf, rather than just answering a single prompt. In a business setting that means an agent plugged into your systems that can follow a process end to end, handle exceptions, and escalate to a person only when it needs to.

Can you improve or modernise software we already have?

Yes - modernising and extending existing systems is as much a part of the work as building from scratch. That might mean moving a legacy application to AWS, replacing the fragile parts, adding integrations, or gradually re-engineering an ageing codebase instead of risking a big-bang rewrite. Having spent years maintaining production systems, I favour low-risk, incremental change that keeps the business running throughout.

How much does it cost to build custom software?

It depends on scope, but you rarely need to build the whole thing at once. I favour a focused first version that proves the value quickly and keeps the initial outlay small, then expanding as it earns its place. Rather than a fixed, all-or-nothing quote, I would scope the highest-impact slice first and build from there. A short conversation about what you are trying to achieve is the quickest route to a real figure.

How do you handle security and data protection?

Security and data protection are designed in from the start, not bolted on at the end. I build on AWS with least-privilege access, encryption and careful data handling as defaults, and I have a long-standing focus on application security. My degree was in human error and human-machine interaction, so I pay particular attention to the mistakes people and systems actually make, and design to be resilient to them.

Have something to build?

If you have a system to build, modernise or automate, I would be glad to talk it through.

Get in touch